About the Area
Located in central London, Savile Row is a street in the borough of Mayfair. Built in 1731 and named after the wife of the 3rd Earl of Burlington, Lady Dorothy Savile, the street was built as part of the Burlington Estate in the borough's southeast. It runs parallel to Regent Street between Vigo Street in the south and Conduit Street in the north. Initially, the street was home to military officers and their families, but this began to change in 1803 when retailers were attracted by the affluence of the area. Since then, the street has been known for its variety of tailors and its bespoke tailoring; bespoke tailoring comes from the word "bespeak" and refers to a suit that is made by hand. The street was also the location of the Royal Geographical Society in the late 18th century, which was where explorations to Africa, Asia, and the South Pole were planned. Three Savile Row also marks the spot where The Beatles set up their Apple Corps Ltd offices in 1968 and where they eventually played their final performance as a band on the office's rooftop. The architectural style of the area was known as Burlingtonian in the 17th century, but since the area has been altered over time, much of the original style has been lost.
Places Of Interest
While the popularity of Savile Row has decreased with the rising rent, there are still a number of tailors located on the historic street. Though none of the original tailors survive, Poole & Co. still has a presence on the street for its namesake Henry Poole who is credited with the creation of the dinner jacket around 1860. The area experienced resurgence in the 1990s with the introduction of a number of new designers like Richard James, Ozwald Boateng and Timothy Everest. Popular for retail, Savile Row is close to Regent and Oxford Street, and the surrounding area is full of many high-end boutiques including Tiffany & Co., Prada, Cartier, and Alexander McQueen. In addition to shopping, a number of restaurants are in the area including a modern day Italian restaurant that originated in Venice (Cecconi's), a French restaurant that was voted one of the world's best in 2005 (Sketch), and a pub specializing in savoury pies and ales (The Windmill). The area also includes many luxury hotels like The Westbury and Le Meridien Piccadilly as well as The Ritz, which appeared in 1906 and changed the standard of excellence for hotels with its superior services and cuisine.
Located close to Oxford and Regent Street, there are a number of transport options near Savile Row. The Oxford Circus station is located at the corner of Oxford Street and Regent Street and is located to the north of Savile Row. Near its south end, the Piccadilly station is located at Regent Street and Piccadilly Street. Also located close by are Green Park station, at Piccadilly and Stratton Street, and Bond Street Station, located at Oxford Street and James Street. Since Savile Row is just a short distance away from the bustling Oxford Street, there are also a number of bus routes that run in and around the area.